EXPERIENCIAL PARTNERSHIP:
BLUE CROSS + NHL

CREATIVE STRATEGY:
JIM GRECO + THRASHER

A hand with green painted nails holding a bottle of green nail polish labeled 'UN2 LAQR'.
A blue backpack with a shark face design and colorful tropical flowers.

“CREWED is like a mythical figure who works behind the scenes, helping brands and businesses create meaningful connections with talent, creators and celebrities to gain market share and revenue growth. We all need an agency like that.” - FATBURGER

RETAIL STRATEGY:
FRED SEGAL + UN/DN

BRAND BUILDING:
SPRAYGROUND

Two women with dreadlocks and short hair, both wearing leather jackets and sunglasses, standing close together against a plain background.
Front view of a Star Wars Stormtrooper helmet with black visor and detailed design elements.

BRAND STRATEGY:
COCO & BREEZY

EXPERIENCIAL PARTNERSHIP:
LUCAS FILMS + NEFF

INFLUENCER SEEDING:
TRUE RELIGION

CREATIVE STRATEGY:
SUPRA F/W

A neon sign spell out the letter 'E' in large font with a stylized design, set against a dark background.

CASE STUDIES

A can of Liquid Death Mountain Water with label featuring a cartoonish melting skull and beard design. The label includes the text "Liquid Death," "Mountain Water," and "Murder Your Thirst."

INFLUENCER SEEDING:
LIQUID DEATH

Close-up of a Bauer ice hockey skate with black, white, and yellow accents.
A skateboard with black grip tape on top, white wheels, black trucks, and a wooden deck.
A pair of high-top hiking boots with beige and black color, featuring black laces, metal eyelets, and a sturdy sole.
A pair of dark blue True Religion jeans with a white stitched horseshoe on the back pocket.
A modern mattress with an ergonomic design and a two-tone mattress topper, placed on a metal bed frame.

BRAND STRATEGY:
SLEEP NUMBER